Vintage Direct Mail

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I’m addicted to vintage advertising. I found this piece in a cigar box at the Grayslake Antique Market. The thoughtful design, unique illustration and of course the printed details made me buy the entire lot. It’s all in the details right? Silver shimmery ink for the S. C. Schwartz Co. Must have been some fancy pants.

I’m not sure about the kick in the butt message though.

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